Its technology platform Kraken also achieves dramatically lower cost to serve than rivals, so cheaper, green power is delivered hand in hand with unbeaten customer satisfaction levels. I want them to know that their work is making a difference, everyday. [54] In June of that year, the group's fund management team bought the rights to develop the 35MW Gaishecke wind farm near Frankfurt, Germany. Octopus is also unusual in that, as well as selling to consumers, it derives more than half its value from the technology it licenses to other businesses in the UK and around the world (a model reminiscent of Amazon). Octopus boss Greg Jackson claims the energy giant has 'never made a profit' on Martin Lewis money show. How much of your upbringing, surroundings and environment influenced your entrepreneurial journey? He also holds an MBA from Yale University and is an independent non-executive director of the Thames Estuary Growth Board, where he co-chairs the hydrogen committee, and a Member of the Yale University Alumni Association Board of Governors. As of September 2021 the company has over three million domestic and business customers, making it the fourth largest energy supplier [22], In February 2021, CEO Greg Jackson said on a BBC News interview that Octopus does not operate a human resources department. We train our managers to take on many of the functions that are normally covered by HR departments. If you could do it all over again what would you do differently in your entrepreneurial journey? The mop-topped energy boss, dressed in grey T-shirt and jeans, has become the acceptable face of a pariah industry. The boss has now stated that it has "never . Octopuss youthful workforce is poring over energy consumption charts and enthusing about that bespoke tech, called Kraken, which will now be licensed to other utility companies. James has been instrumental in the creation of Octopus Energys proprietary technology, digital-first offerings and its global expansion. [5], By April 2018, the company had 198,000 customers and had made an energy procurement deal with Shell. What advice do you have for other businesses on environmental sustainability and its impact on climate change? His school officially turned into an MMA school in 2000. [3][4][5][6] Jackson has trained many successful fighters, including former UFC Light Heavyweight Champion Jon Jones, former UFC Welterweight Champion Georges St-Pierre, former UFC Women's Bantamweight Champion Holly Holm, former Light Heavyweight Champion Rashad Evans, and a roster of other UFC contenders and World Extreme Cagefighting champions. By expanding to so many other countries and really capitalising on the technology we create, we are able to have an edge on the competition. Please refresh the page and try again. Internally its called Winder (wind-Tinder, geddit?). We have already done this in countries like Australia, Germany, US, New Zealand and Japan, so we still have many more countries that could benefit from this technology and our business model. Octopus Energy recent commitments: 10,000,000 to build a decarb of heat R&D centre 5,000,000 to establish the Centre for Net Zero 108,000 to its BLM fund 1,000 ad on a right wing . .more. Refresh Greg: If I could change anything I would have trusted myself more, as I could have started Octopus Energy five years earlier than I did! [28], In October 2022, Octopus reached an agreement to acquire Bulb Energy's 1.5 million customers. He also has a wealth of experience in energy efficiency and looks after Octopus energy efficiency schemes alongside metering, solar, heat pumps and EV chargers. Our last question before ending this interview is around environmentally sustainable businesses and their impact on climate change. Octopus Energy Ltd is a company registered in England and Wales. We need to work like that now on the clean energy system., [See also: The power trap: Why the energy crisis is a crisis of politics], This article appears in the 13 Oct 2021 issue of the New Statesman, Perfect Storm. Tara has spent two years leading Octopus Energys 1,000 strong UK operations team through a pandemic, an energy crisis and a day that saw 2 million customers submit meter readings all simultaneously. These days, Greg Jackson is the founder behind the only energy company recommended by Which?. Since launching in 2018, Zoisa's team has accrued 40,000 customers, from SMEs to large organisations such as Arsenal FC. They will be global.. You are also expanding globally into Australia and Japan, making you one of the fastest growing green energy companies globally. Jackson reaffirmed that Octopus had not boycotted the channel. I learned a big chunk of what I know from a brilliant HR Director, Dennis Shuler at Procter & Gamble, who was a massive advocate of decentralisation and people centred management. In 2019, Octopus stated that all its electricity came from renewable sources, and began to offer a "green" gas tariff with carbon offsetting. Greg is the founder and CEO of Octopus Energy Group, the green energy tech pioneer based in the UK with over 3.1 million customers, further operations in 13 countries and over 23 million accounts licensed worldwide to its green technology platform, Kraken. We have a technology licensing business with big customers like E.ON and EDF, and weve invested in generation and a heat pump centre. He now runs Octopus, the green energy supplier founded in. Jackson applauds Boris Johnsons aspiration to make the UK the Saudi Arabia of wind, and believes such a project could transform our economy: If we build enough wind generation to meet our winter needs, nine months of the year were going to have unbelievably cheap electricity. She spent some time consulting for a FTSE 100 energy company, followed by a secondment to the Department for the Energy & Climate Change (DECC), and then launching market-leading connected home products - starting at British start-up Alert Me, who became part of the leading smart home provider Hive, a British Gas innovation. Its bollocks, Greg Jackson, the founder and CEO of Octopus Energy, replies, when I ask what he makes of this idea. Tellingly, before the age of 30, he had owned and/or managed a number of small businesses employing 4-60 people and turning over 400k to 4m. [59] It was first licensed by UK rival Good Energy in late 2019, for an initial three-year term, to manage its 300,000 customers. survey and was one of three recommended providers. Now we see this as a national security issue as well if thats not the final nail I dont know what to do.. Octopus is his magnum opus, taking on the tired, old energy market . Our weekly culture newsletter from books and art to pop culture and memes sent every Friday. [14] In January 2020, Octopus was ranked first in a Which? Greg is an experienced digital entrepreneur, passionate about making the green energy revolution affordable through technology. "The cost of generating a green electron is already today dramatically cheaper than generating a fossil fuel electron" In the latest Inside Octopus, flex-perts Alex and Devrim discuss the path to a cheaper, smarter energy model through flexibility. Cheap energy bills arent coming back this decade, Christopher Harborne: the silent donor behind Brexit and Boris Johnson, Sherif Tawfik: The Middle East and Africa are ready to lead on the climate, The power trap: Why the energy crisis is a crisis of politics, Elon Musk was never really the worlds richest man, Why Jeremy Hunt is gambling with thousands of small businesses, The year woke broke: a brief history of a contested word, Why Britains economy has never been worse, with Duncan Weldon, The good social network: what Twitter could learn from the coffeehouse Audio Long Reads, Facility / Grounds Management and Maintenance, HR, Training and Organisational Development, Information and Communications Technology, Information Services, Statistics, Records, Archives, Infrastructure Management - Transport, Utilities, Science and Technical Research and Development. What is the secret behind the growth and success of Octopus Energy? His morning routine echoes the tycoons underprivileged childhood. [20], In November 2020 Octopus acquired Manchester-based smart grid energy software company Upside Energy, which in June 2021 rebranded as KrakenFlex. Following his CTO role at Tangent plc, James & the other founders thought up Kraken, a technology platform that would rival all others in the energy market. Octopus began talking to Gores team two years ago. We then realised the change within the energy industry we could enable with a strong technology platform underpinning us, and thats how Octopus Energy came about. [27], In November 2021, Octopus announced in Manchester that it had signed a deal with the city region as part of a bid to become carbon neutral by 2038. He has never taken a bonus, and owns a 6% stake, worth about 240m. Fiona studied Engineering, Economics and Management at Oxford, and initially worked at BMW on a hydrogen fuel cell for an auxiliary power unit, as part of a hydrogen car that used a combustion engine. Quick and essential guide to domestic and global politics from the New Statesman's politics team. [68][69], In November 2021 Octopus financed 'Grace of the Sun', a large-scale art piece by Robert Montgomery made using the Little Sun solar lamps designed by Olafur Eliasson and Frederik Ottesen. . Im just gobsmacked anyones opposing this., Does being a flag-bearer for green energy get him in hot water at dinner parties? [60], In March 2020 it was announced that E.ON and its Npower subsidiary had licensed the technology to manage their combined 10 million customers. A lot of people have different views of what it means to be an entrepreneur and if this is different from being a businessman or woman. Greg Jackson is CEO of Octopus Energy, which is valued at more than 1.4billion . Greg is also a strong advocate of maintaining a good work-life balance with his work-life blend, which to him means creating a symbiotic, rather than a compartmentalised relationship between his various work commitments and personal life, so he can remain present in all of them. [65], In 2019 Octopus launched a 'Portraits from the Precipice' campaign, which sought to raise awareness of climate change and encouraged customers to switch to greener energy deals. Driving full energy system change, the Group consists of 10 businesses across the energy value chain, operating in 8 countries globally and supporting 3.2 million customers in the UK. He also served as Director of several innovative businesses, including Zopa, the worlds first peer-to-peer lender, which has now lent almost 2bn fairly and responsibly. Rumours are that he may be training Zack "The Assassin" Stiles, 16 year old, in the future. Last month Octopus pledged 50m to cut customer bills until Octobers price cap rise, part of a longer-term package worth 150m. [3] Trading began in December 2015. At Octopus he has responsibility for finance, procurement & market risk management, customer acquisition and data science. A quick update on the week in companies, markets, finance and the world of work. He's founded a number of successful businesses, including e-commerce company C360, built HomeServe's innovation business and is an angel investor in a wide range of tech start-ups. [33], In December 2020, Tokyo Gas paid about 20 billion yen ($193 million) for a 9.7% stake in Octopus, valuing the company at $2.1bn. Stuart has a degree in Economics from Cambridge University. With operations in the US, Japan, Germany, Spain, Italy, New Zealand and Australia, Octopus Energy Group's mission to drive the affordable green revolution is going global. Registered number: 09263424. As a company we are completely digital, so we asked everybody to take their laptops home on Friday, and when lockdown was announced on Monday, our team just plugged the headsets into their laptops and continued working as usual. Three Co-op brands were affected: Octopus acquired the customers of the GB Energy and Flow Energy brands, and began to operate the accounts of Co-op Energy customers on a white label basis, while Midcounties retained responsibility for acquiring new Co-op Energy customers. Currently, Octopus Energy has more than 750,000 customers with 100 per cent renewable electricity, despite only setting up three years ago. On February 5, 2013, Jackson signed with Bellator to coach on the promotion's reality series titled Fight Master: Bellator MMA.[10]. [44] In July 2021, Octopus acquired sister company Octopus Renewables which claims to be the UK's largest investor in solar farms, and also invests in wind power and anaerobic digesters. He's founded a number of successful businesses, including e-commerce company C360, built HomeServe's innovation business and is an angel investor in a wide range of tech start-ups. In 2009, Jackson released an instructional book about his fighting style called Jackson's MMA - The Stand Up Game. Gregory Jackson (born 1974) is an American mixed martial arts (MMA) trainer who co-owns Jackson Wink MMA Academy in Albuquerque, New Mexico,[1][2] widely considered one of the top MMA training centers in the world. We want a similar effort to the vaccine rollout, says Jackson, sweeping bags of Frazzles aside. What inspired this leadership technique and what are the pros and cons of Octopus Energy not having a HR department? The contemporary Jackson-Wink MMA Academy won the same award in 2015.[9]. Clem Cowton is Director of External Affairs at Octopus Energy, heading up the company's advocacy on policy, government affairs and Net Zero. This blog is the second in a series of business advice from Octopus Energy's founder and CEO Greg Jackson. Octopus are on a mission to bring cheaper, greener power to all. Jon has worked for the last 18 years building a number of successful energy challengers, service innovators and disruptors across both Australia and the UK. Theyve been characterised as inexperienced and foolhardy for not hedging their energy far enough in advance. [31], In November 2021, EDF Energy agreed a deal with Octopus Energy Group to move its five million customers onto its Kraken platform. Greg Jackson, Founder & CEO. You need to ask yourself these questions when defining your success. About   The collection of projects reflects Jacksons entrepreneurial background. This long-term mission is not only to supply renewable energy all of Octopuss tariffs are advertised as 100 per cent green, and power either comes directly from renewable sources or is certified as renewable using the Rego certificates that Ofgem uses to match power sourced from the open market to renewable supply but to disrupt the UKs dysfunctional energy market. Since our interview, Octopus has rejoined the race, submitting a last-minute bid. has recommended 5 years in a row. Our researched showed that Octopus Energy has grown its domestic customer based in UK, from just 198,000 customers in 2018 to over 1.5 million customers in 2020. The division is also behind Octopus Energys Fan Club, a local energy tariff that provides cheaper energy when the wind blows. [73], Octopus was one of a number of brands who considered pulling their advertising from the channel, with others including IKEA, Vodafone, Nivea, Kopparberg, Grolsch, the Open University, OVO Energy and LV=. Greg: Octopus is unusual. Prior to joining Octopus Energy as Director of Operations, Tara spent three years at Tesla helping scale their service organisation in the UK & Benelux and as Country Manager for the UK. Fellow green energy group Bulb went bust last November and remains in special administration. It was at that point she founded Octopus Electric Vehicles, and since then has been building a team of experts passionate about helping consumers and businesses make that transition to electric vehicles. All drivers can use the service, and Octopus Energy customers have the option of paying their charging costs through their domestic energy bills. Greg: While we cant change who our founders are, our leadership team is made up of 50% women, with BAME, LGBT+ and working class representation throughout. Greg is an experienced digital entrepreneur, passionate about making the green energy revolution affordable through technology. Registered office: UK House, 5th floor, 164-182 Oxford Street, London, W1D 1NN. Launched in 2016, Octopus Energy's mission is to bring cheaper, greener power to all through technology. Our first guest is Greg Jackson, CEO and founder of Octopus Energy who will kick the series off on Thursday 26 January. Gregory Jackson is an American mixed martial arts trainer who co-owns Jackson Wink MMA Academy in Albuquerque, New Mexico, widely considered one of the top MMA training centers in the world. Octopus Energy Group operates a wide range of business divisions, including Octopus Energy Retail, Octopus Energy for Business, Octopus Energy Services, Octopus Electric Vehicles, Octopus Energy Generation, Octopus Hydrogen, Kraken, Kraken Flex and the not-for-profit Centre for Net Zero. [26], In September 2021, Octopus was appointed as the Supplier of Last Resort (SOLR) for Avro Energy, acquiring Avro Energy's domestic customers and increasing their customer base to 3.1m customers. Rebecca came to Octopus Energy following an eight-year career at UK energy company British Gas. Our Founder, Hubert Nomamiukor organised a Q&A session with Greg Jackson, the CEO of Octopus Energy, to capture his entrepreneurial journey, influences and perspectives. Jon played a key role in establishing leading Australian challengers Simply Energy (now part of Engie) and Alinta East Coast retail holding a number of senior roles across operations, customer experience and market development. The acquisition was the first step in Octopus' $100m US expansion; at the time of the acquisition, Octopus announced it was aiming to acquire 25 million US customers, and 100 million global customers in total, by 2027. The investment increased the company's valuation to $4.6bn, with the cash injection to be used by Octopus to increase its investment in new technologies for cheaper and faster decarbonisation. [citation needed]. We'll monitor any new channels (including this) before running ads and will only advertise if balanced and meets our policies", "As per my message, we didn't boycott - I wanted to see the channel and am true to my word", "GB News hails boycott victory - Full list of advertisers BACKING Andrew Neil's channel", "Octopus Energy's Greg Jackson: 'Climate change is no longer this vague thing', Timeline of the electricity supply industry, Department for Business, Energy and Industrial Strategy, Minister of State for Business, Energy and Clean Growth, Department for Environment, Food and Rural Affairs, Climate Change and Sustainable Energy Act 2006, Centre for Renewable Energy Systems Technology, Hadley Centre for Climate Prediction and Research, Association for the Conservation of Energy, Double Glazing & Conservatory Ombudsman Scheme, https://en.wikipedia.org/w/index.php?title=Octopus_Energy&oldid=1128995384, Electric power companies of the United Kingdom, Renewable resource companies established in 2015, Renewable energy companies of the United Kingdom, Articles with unsourced statements from October 2021, Articles containing potentially dated statements from September 2021, All articles containing potentially dated statements, Creative Commons Attribution-ShareAlike License 3.0, Greg Jackson (CEO), Stuart Jackson (CFO), James Eddison (CTO), Zoisa North-Bond (CEO, Octopus Generation), Rebecca Dibb-Simkin (CMO), Peter Miller (Customer Experience) Fiona Howarth (CEO, Octopus Electric Vehicles), This page was last edited on 23 December 2022, at 02:23. [10][11], In August 2019, an agreement with Midcounties Co-operative saw Octopus gain more than 300,000 customers, taking its total beyond 1 million. We need to learn from the pandemic, Jackson says. Spaces are limited for this very special event so make sure you dont miss out by signing up, To be the first to hear about our events, get immediate access to new podcast episodes, and hear news picked just for you . Lara leads the Kraken Technologies licensing arm of Octopus Energy Group - one of the fastest growing 'EnTech' companies worldwide, launched in 2016 to use technology to unlock a customer focused and affordable green energy revolution. [9], In 2018 Hanwha Energy Retail Australia (Nectr) chose the Kraken platform, developed by Octopus to provide billing, CRM and other technology services to support its launch into the Australian retail energy market. I speak to tech founder and CEO of Octopus Energy Greg Jackson about how he used tech as the platform to disrupt one of the industries most resistant to, and in need of disrup Show Leaders in Cleantech, Ep Greg Jackson, Octopus - 75 - Apr 8, 2021 These include: In March 2019, Octopus announced it had partnered with Amazon's Alexa virtual assistant, to optimise home energy use through the Agile Octopus time-of-use tariff. [32] In September of that year, Octopus acquired Evolve Energy, a US Silicon Valley-based start-up, in a $5m deal. He writes on a range of topics including inflation, Brexit, the Bank of England, the world of work and the cost of living crisis. Its Kraken platform was designed to take the traditional worry about renewable energy that wind and sunlight vary in availability and turn it into a virtue, by forecasting and monitoring the output of wind turbines and solar panels, and deciding where the energy should be used or stored when it is abundant. Jackson grew up in a rough neighborhood, and began learning martial arts to defend himself. Jackson explains need for market reform to move to renewable energy sooner. [56][57], The Electric Universe service, which aims to simplify public charging of electric vehicles, was launched in 2020 as Electric Juice and rebranded in 2022. Octopus are on a mission to bring cheaper, greener power to all blog is the founder the. Octopus pledged 50m to cut customer bills until Octobers price cap rise, part of longer-term! We need to learn from the pandemic, Jackson says mission is to bring cheaper, power... And the world of work team two years ago Octopus Energys proprietary technology, digital-first offerings and impact... 2018, Zoisa 's team has accrued 40,000 customers, from SMEs to large organisations such as FC! 5Th floor, 164-182 Oxford Street, London, W1D 1NN the world of work HR department,. 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